Herr Capital Management LLC fees and pricing

Financial planner in Chicago, Illinois. Registered with state securities regulators.

According to its Form ADV Part 2A brochure dated February 27, 2026, Herr Capital Management LLC charges $85⁠-⁠$350 an hour, a monthly fee of $291, and an annual fee of $3,500 for financial planning.

Published fees

Quoted from the firm's Form ADV Part 2A brochure, filed February 27, 2026. Fees can change, so confirm with the firm before you hire them.

Hourly rate
$85⁠-⁠$350/hr
“Administrative (Record keeping, filing, typing, correspondence) $ 85 per hour Professional (financial planning, advice, consultation, research, etc.) $350 per hour.”
Monthly fee
$291/mo
“Our minimum fee for a 12-month comprehensive financial planning engagement is $291.67 per month or $3,500 annually, up to a maximum of $15,000, generally, except for cases where a negotiated higher fee may be implemented where the amount of assets and/or the amount of time exceeds that of the average client assets…”
Annual fee
$3,500/yr

From the same sentence as above.

Read the full brochure (PDF) (opens in new tab)SEC adviser record (opens in new tab)

How Herr Capital Management LLC bills

Payment and refund terms, quoted from the fee section of the brochure.

  • “All fees are negotiable at the sole discretion of Herr Capital Management, LLC.”
  • “Fees are billed monthly, in arrears, using the average daily balance method as outlined in the investment management agreement.”
  • “The client must consent in advance to direct debiting of their investment account.”

How Herr Capital Management LLC’s fees compare

  • Its hourly rate of $85-$350 spans the Illinois median of $273. 26% of the 215 other Illinois planners that publish an hourly rate charge less.
  • 15 of the 54 other planners in Chicago that publish an hourly rate charge less.
  • Its annual fee of $3,500 is below the Illinois median of $7,500. 22% of the 77 other Illinois planners that publish an annual fee charge less.
  • 4 of the 25 other planners in Chicago that publish an annual fee charge less.

About Herr Capital Management LLC

“We provide financial planning and wealth management services, investment management, investment advisory and investment supervisory services. Through proper financial planning and wealth management we help our clients discover and achieve their own unique definition of prosperity.”
From the firm's description of its advisory business in its Form ADV brochure.
  • Principal: Terrence Herr
  • Firm size: 2 employees.
  • Credentials named in the brochure: CFP® and EA.
  • Registered as an adviser: 2000 (26 years).

Planning areas mentioned in the brochure

  • Retirement planning
  • Tax planning
  • Estate planning
  • College planning
  • Insurance analysis
  • Cash flow and budgeting

Firm details from Form ADV

How the firm is paid
Hourly fees, fixed or flat fees, percentage of assets under management
Charges a % of assets
Yes
Highest asset based fee in brochure
2% a year
Minimum
No minimum stated in brochure
Clients
112
Employees
2
Works with
Individuals, high net worth individuals, and pension and profit sharing plans
Services reported to regulators
Financial planning, portfolio management for individuals and small businesses, pension consulting, educational seminars and workshops, and other services
Assets managed
$79,256,752
Registered with
State securities regulators
Disciplinary disclosures
None reported
SEC CRD number
122965
Website
herrcapital.com (opens in new tab)
Phone
(312) 697-1600

Can advise clients in 3 states: Illinois, Indiana, Pennsylvania

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